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What If No One Plays My Game? Discovery is Broken. Let's Talk About The Fix at DNA Lounge

What If No One Plays My Game? Discovery is Broken. Let's Talk About The Fix

November 18, 2026 · 5:30 PM – 9 PM

DNA Lounge, 375 11th St, San Francisco ·

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Cris Miranda presents a talk on indie-game discovery and browser-based distribution, with space to demo games and network with developers.

AI summary · From the event listing

SF Game Development is excited to be hosting an evening with HTC VIVERSE on one of the toughest problems in indie games: getting people to actually play your game. Join us on Wednesday, November 18th at DNA Lounge, 375 11th St, San Francisco from 5:30 to 9:00 pm. Cris Miranda takes the stage at 7:00 pm. This event is for you if you’re an indie developer with a game already on Steam, a student building your first project, or a studio looking for new ways to reach players. Pizza is sponsored by VIVERSE, and the venue’s full-service bar will be open, so please grab a drink to support the venue. There will also be plenty of space to demo your indie games, network with other developers and meet the speaker. What If No One Plays My Game? Discovery Is Broken. Let’s Talk About the Fix. Cris Miranda — Game Partnerships at HTC VIVERSE Over 20,000 games launched on Steam last year, about 55 a day, and the top 1% captured more than 84% of the revenue. For most indie developers, the hardest problem isn’t building a great game. It’s getting anyone to see it. Cris will start with the discovery problem: what the data says about why great indie games get buried, and why being a strong developer isn’t enough when you’re up against 55 new releases a day. Next, the talk looks at a different way to distribute games. With instant browser-based play, a game can live anywhere a link can go (TikTok, Reddit, a creator’s stream) instead of fighting for a spot in a store feed.

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